Assessing Employee Relationship Management: Impact on Medium Sized Enterprises
1st Supervisor: Prof. Dr. Joachim P. Hasebrook (ISNM)
2nd Supervisor: Prof. Dr. Hubertus von Amelunxen (ISNM)
This study is aimed at assessing employee relationship management systems and their impact on medium sized enterprises. After introducing various relationships in business this study focuses on the gradual change from Customer Relationship Management (CRM) to Employee Relationship Management (ERM) and highlights the differences between them. The assessment of ERM systems is based on the benefits from using ERM systems and on ERM delivery. Further this study examines the need for medium sized enterprises to install such systems and a technical proposal has been made and assessed in the form of a survey. The outcome of the survey is used to measure the impact of ERM systems on medium sized enterprises.